North Coast SBDCEureka and Crescent City California

One-to-One Advising

New Clients / Nuevas Clientas

If you have never received SBDC services, apply online and you will be contacted for a new client intake interview:

Would you prefer to apply with a paper form instead of an online form? Please download, complete, sign and return this e-fillable PDF Request for Services to


Si nunca ha recibido los servicios de SBDC, solicite en línea y lo contactaremos para una nueva entrevista de admisión de cliente:

Returning Clients / Clientes que regresan

If you have received SBDC business advising in the past you don't have to reapply. Please call or email for assistance with your next business challenge:

(707) 445-9720 x210

Existing clients can also click here to log in to your SBDC E-Center account to request advising for the first time, sign up for a workshop, or update your business


Si ha recibido consultoría empresarial del SBDC en el pasado, no tiene que volver a presentar una solicitud. Llame o envíe un correo electrónico para recibir ayuda con su próximo desafío comercial:

(707) 445-9720 x210

Los clientes que regresan también pueden hacer clic aquí para iniciar sesión en su cuenta en línea de SBDC y solicitar consultoría por primera vez, inscribirse en un taller o actualizar la información de su empresa.

What is the Advising Program?

The North Coast SBDC offers free, individualized and confidential one-on-one advising for existing businesses and start-ups with the potential for job creation, revenue and profit growth, and new business development ideas which could stimulate economic development in Humboldt and Del Norte Counties and beyond.

Advising services are available by appointment to both existing and start-up business owners. It starts with a simple application (see above).  You tell us about your company and your needs and we give a truthful assessment of whether we think we can help. Then, we establish goals to work on (business loan, equity capital, etc.) and we work together to reach that goal. We will meet with you in-person, on the phone, over coffee – whatever works for your schedule. Think of it as having another confidential member on your team - someone who is specifically focused on the business goal you identified as most important - and at no cost to you.

The North Coast SBDC is staffed by certified business advisors who provide entrepreneurs with business assistance and tools to aid in their business success. Our Business Advisors specialize in the following fields:


Business Plans

Instruction in creating business plans, as well as ongoing review, helps clients create a road map for a successful business. An effective business plan includes company history, demographics, operations, administration, financial, products/services, economic considerations and marketing sections. Clients learn to compare actual business results against projections on a regular basis to gain the business plan's full value.


Capital Sourcing

Knowledge relating to obtaining capital from private or institutional sources aids business owners in finding appropriate funding and helps clients assess their qualifications to obtain loans.



The North Coast SBDC offers information to assist small businesses through the procedures of selling to government agencies. Learn what is necessary to qualify and bid on government contracts.


Product Pricing

Review of the product pricing, product mix and gross margin contribution can assist business owners in focusing on their most profitable products to enhance their sales figures.


Marketing/Advertising/Public Relations

Creation of a cohesive marketing plan and knowledge of marketing techniques can lead to improvement and expansion of sales. Learn to promote your business using various media, advertising, and public relations techniques.


Restaurant Operations

Expertise in food services areas such as menus, equipment and pricing will aid the restaurant owner in a highly competitive field.


Patents, Trademarks, Copyrights & New Product Development

Information relating to intellectual property helps a business protect products, logos and business names with trademarks, copyrights and patents. New product development gives clients ways to transform their ideas into marketable products.


Human Resources

Experience and knowledge relating to the organization, recruitment and delegation of responsibility to employees will improve day-to-day business operations.


Business Start-Up/Home-Based Businesses

Start-up business ventures profit from information relating to the sound business practices necessary to begin a business, as well as such necessities as license and permit requirements.



Learn how to utilize merchandising techniques to target certain demographics and employ in-store marketing programs to support seasonal and promotional changes.


International Trade

Clients can gain an understanding of international trade, marketing and management techniques, as well as tools for cross-cultural communication.

Apply Now

It all starts here. Complete the application and submit your request. A member of the SBDC will follow up with you and help you achieve your small business goals -- at no cost to you.
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Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions or recommendations expressed are those of the author(s) and do not necessarily reflect the views of the SBA or HSU Sponsored Programs Foundation.